Chii kwemari uye sei zvakasiyana mubereko?

Ose vanoda entrepreneur anotarisana kudikanwa kunzwisisa zvemari mazwi kunyatsoongorora. Kunyange kana kunoshanda nomazvo chaizvo akaundendi, zvinokosha kunzwisisa zvinokosha kugadzirwa uye mari. Zvikurukuru, zvakakosha kuziva kuti akadaro kwemari, sei unosiyana kubva mubereko sezvo ayo pamwero simba pamusoro basa zvebhizimisi uye sei zvinoita kuti kuronga nayo.

Concept uye chizvidavirire nzira

Kakawanda, vaya chete pamuviri basa rake uye ari kutanga basa nzira, pane zvisizvo kuti vakadaro kwemari. Kazhinji kuvhiringidzwa mambure mari yacho zvebhizimisi, ndokusaka pane zvikanganiso ari kuronga zvinhu. Mugumisiro zvinowanzooneka kusauka. Zvichakadai, kunzwisisa musiyano uri nyore chaizvo. Revenue - ndiwo mugumisiro kuzadziswa zvigadzirwa, mabasa kana mabasa. It rinoumbwa mari pakutengeserana vagamuchira semuripo zvinhu (ita mutengano) uye receivables. Mukuwedzera, kwemari anoonekwa kuti mugumisiro nemari iri mubhizimisi basa iri kutengeswa zvisiri kuitika zvinhu kana kuchengetedzeka. Zvisinei, zviri kunyanya pakutsvaga yose kwemari kubva huru basa.

Nzira mbiri kushandiswa azvidavirire nokuda kwemari maakaundendi:

• The mari - kana kwemari chichigamuchirwa aripe, akagamuchira nokuda iri mari kana noenderana chigadzirwa. Nzira iyi rinoshandiswa emakambani, yacho asingasvavi pfuura miriyoni rubles por muzvina nokuti gore kupfuura richangopfuura kushanda.
• Accrual hwaro - kana zveminda zviri dzaona kubva zvacho zvakasvika kwenhumbi kuti mutengi kana urongwa mabasa pasinei chaiko okutambirwa muripo. Panyaya iyi, dzakanga mukana vasingabhadharwi zvikwereti nenguva, saka sangano anobvumirwa kusika kuchengeterwa mari, kuderedza taxable purofiti.

Kukarukureta uye nokuronga

Revenue - ndiko kwainyanya kubva kwemari kuti kambani, kubva ayo kakawanda kunoenderana kutsiga turnover uye basa zvavo. Ndokusaka zvichikosha kuti nenguva kuongorora okutengesa kwemari uye toronga kwaro.

Hwaro nokuti kuongorora anotora musiyano pakati mari rakapa uye vakatengesa zvinhu. Uyezve, zvinokosha kufunga zvinhu kukanganisa risiti yacho kwemari. Chikuru chinoita kuti pasi nenhanho profitability yacho zvebhizimisi chingava nyaya hazvina kutorwa nehama dzazvo kana substandard zvinhu. Kuti arambe zvinhu zvinokosha kuita tsvakurudzo kumusika. Mukuedza kuwedzera kwemari, kambani kunobva migumisiro ongororo iyi kunogona kuvandudza chigadzirwa quality, kuderedza mwero kusunungurwa (overproduction), kuchinja kana kuwedzera kuwanda.

Mukuwedzera, padanho kwemari kunogona kukanganisa:

• disruptions nokuda kwezvikonzero zvakasiyana-siyana;
• yakakanganiswa Pricing urongwa;
• sizvo yokutengesa kusvika;
• zvaipesana chibvumirano mashoko bhizimisi, transporters kana vatengi;
• mitengo, kuchinja mutemo.

Pakati izvi, pane avo izvo zvingaita entrepreneur pachake, asi pane vasingatungamirirwi pairi. Zvisinei, nguva dzose Kuongorora kwemari anogona Somuenzaniso, ratidza kukosha kushandura yakatsvuka zvinhu nokutengesa kana mutakuri. Pashure pezvose, kunaka mugumisiro pakudyidzana basa kunotsamira zvikuru pamusoro zvechadenga zvinogadzirwa kana mabasa inopiwa.

Kana kuronga kununurwa, zvinofanira kuitwa Masvomhu matatu. First - tariro, dzikapfeka zvakaipisisa zvingaguma zvaitika. Wechipiri - ane tariro, kufunga confluence ezvinhu akakwana. Wechitatu - a kukarukureta chairo, ndiro chinhu chiri pakati maviri okutanga. Iye uye kutungamirirwa mune chakaipa nzira bhizimisi.

Asi chikonzero mukuronga iri atogamuchira yacho kubva pakutengeswa mishonga. The yemaitiro wayo kukarukureta iri nyore:! VTK = B, apo "P" anoreva zvinhu inotengeswa vezvikwata (kana basa rinoitwa, akuitira mu quantitative mashoko), "C" zvinoreva mutengo chete Unit, uye "B", ukuwo, kunoguma kwemari. Chete aite kukarukureta uye pachisara zvinokwanisika kuvaka vangangoramba ikure vachida.

kugova

Nekuona kuti nefuma vakadaro vanofanira kubata mimwe yayo kuparadzira. The kwokutanga tsime mari ndiwo zvebhizimisi mvumo guru. Nokufamba kwohumwe basa zvakafanira kubhadhara uchitova zvakananga kubva mari. Saka kwemari unovanza inodiwa kubhadhara kuti bhajeti, mutero uye magariro kuchengeteka kubhadhara, utility uye mbishi zvinhu mari, vashandi mari uye vamwe mari chokuita issuance uye kutengeswa zvigadzirwa. Chete zvinosara mushure kuita mari zvose zvakafanira ndiwo mambure mari kana mari zvavakanga vachida kuita.

Kubva pane zvataurwa zviri pachena kuti chinangwa kwebasa mumwe entrepreneur - kuwedzera zvachose kwemari. To kukura ichi kwave kuchiitika, zvakakosha zvakajeka kunzwisisa kwemari uye chii zvinoita vanotsausa mutambo wayo. Nomazvo kuongorora uye kuronga kunonyanya kubatsira kambani kuti ishande vabudirire uye kukura, uye muridzi - kuwana zvakakodzera purofiti.