Magadzirirwo Logo kambani yokuvaka?

Munyaya ino tichataura pamusoro yemakambani manyorerwo, vachakupai mazano pamusoro vagadziri nokuda kukura yokuzivikanwa uye zvinoratidza Logos kuvakwa makambani pamifananidzo. Nesuwo kutarisa chii chinoratidza kutanga kukura uye paumbwe dzakasiyana munhu kuona mufananidzo sangano. Nemamwe mashoko, chii chinofanira kuvakwa Logo kambani, uye sei zvakasiyana nemamwe Logos zvimwe minda yebasa? Ngatiedzei kuwana mhinduro dzemibvunzo iyi.

Zvakanaka yakagadzirwa yemakambani nokuzivikanwa pakarepo anotipa imwe pfungwa pamusoro musimboti wenyika akapa basa boka kana sangano, hunhu uye maitiro mabasa ayo. In Kana apo kambani pakuvaka akagadzira Logo, tinofanira kuva kutekenyedzwa yesimba uye isimbe. Naizvozvo, unofanira kuteerera mitemo zvinotevera:

1. Shandisa zviratidzo dzinoitwa kugadzikana uye simba.
2. kambani Logo kuvaka hakufaniri migweje pamwe ose zviridzwa.
3. The Fonts zvakanakisisa kusarudza kupfuura yakachena uye verengeka.
4. Logo pacharo zvinofanira kuva nyore uye asingakanganwiki nevatengi.
5. Logo vanofanira kuratidza chinangwa sangano wayo yokutengesa nezvinangwa.
6. By design, asi Logo kuvaka kambani inofanira kuva zvine mwero dzinonakidza uye kujairika kuti akwezve uye abate pfungwa vangangozova vatengi.

Kana ruvara, Zvinokurudzirwa kushandisa rwebhuruu, yero, rima noruvara Orange uye tsvuku uyewo dema inzwi ndichisveerera. Ndivo mavara zvinowanzoshandiswa munzvimbo ino; kubva kushanda yunifomu, yemakambani nzvimbo uye ndokuguma pamwe coloring michina kuvakwa rwokugadzira. Usarega pfungwa iyi. Pashure pezvose, ruvara wakakurira basa rinokosha kana Logo kuvaka kambani yakatanga. Naizvozvo, kana usina zvakawanda rayo yemakambani ruvara, zvakanaka kusiya sarudzo pamusoro mavara.

Designer anovandudza yemakambani ani imwe kambani yokuvaka, vanofanira kufunga kwakadaro zvinhu:

1. Visibility. Logo kuvaka kambani - haisi rakanaka mufananidzo uri bhizimisi kadhi, letterhead kana basa yunifomu chete. Visual mufananidzo kuratidza ruzivo pamusoro mabasa uye padanho boka, ayo unhu uye manyorero basa. Anofanira kurudzira nechivimbo vanotarisira vatengi.

2. Credibility. Shandisa dzose nenyanzvi yakajeka zvakagadzirwa kuti subliminally kumutsa kunzwa mutengi, akadai: chimiro, pedyo yaiungana, noruvara rwebhuruu, uye zvichingodaro ..

3. kusiyana. Makwikwi munzvimbo iyi yakakwirira chaizvo. Panguva iyoyo, unogona kuona zvakasiyana-siyana Logos kambani (mufananidzo zvakabatanidzwa), kuvaka indasitiri. Saka, basa akagadzira - a kuona kukosha vose yaakaronzeswa kambani achibatsirwa nounyanzvi kuchinja ruvara, chimiro, marudzi akasiyana fonts uye nedzimwe nzira kuti yakajeka zvakagadzirwa.

Ndivo zvinokosha zvaunofanira kuziva, kukudziridza Logo kuvakwa kambani.