Nzira yekuzarura cafe, kupi kutanga? Business plan of the cafe. Zvinyorwa zvinodiwa zvekutanga

Bhizinesi rebhizimisi riri kuwedzera kuve muRussia. Iye zvino unogona kuzarura cafe kana bhari yemhando yawakagara uchirota. Inogona kuva mini-cafe kana kuti kudya-kudya zvokudya. Zvichida iwe unoda kuvhura salon-confectionery kana kuita yekutanga munharaunda yevana cafe.

Pane zvakawanda zvingasarudzwa, asi ndeapi matanho ekutanga kutorwa kuti uzarure cafe? Nzira yekutangira chirongwa chebhizimisi uye chii chatinofanira kutarisa kana iri basa rokutanga?

Kusarudza nzvimbo yekubudirira

Chinhu chekutanga chinokosha pakuumba sangano apo iwe unogona kuva nehokudya ndiro chisarudzo chekamuri. Kubudirira kana kukundikana kweprojekiti ichabva kune iyo. Iwe unogona kuita kugadzirisa chic, kuumba nzvimbo yakasiyana-siyana uye kubhadhara mucheri anoyevedza. Asi kana nzvimbo isina kukodzera ichisarudzwa, ipapo pachava nevashanyi: cafe nehofisi yetikiti ichave isina chinhu zuva nezuva. Zvinosuruvarisa, kune mizhinji mienzaniso yakadai pakati peavo vanofunga kuti vangazarura sei cafe.

Bhizinesi rebhizimisi rinotanga nekutsvaga kwekwereti. Paunosarudza bridgehead, teerera hutano hwemashoko makuru ekukurukurirana. Teerera kutarisa kwemvura, mvura uye kupisa. Chinhu chakanaka ndechokutenga zvakare chipinda chekare chekudyira, uko kwave iko iko kicheni. Izvo zvakaoma uye zvinodhura kuvaka gwapa idzva risina kunatswa pakubika kubika, asi inotengesa nzvimbo: mahwendefa uye matura.

Zvizhinji zvehombodo nemapuranga zvinotanga munzvimbo dzekugara.
Kana paive kune kakato kanteen, bhaji kana horesti panzvimbo iyoyo, saka zvose zviri mukugadzirira, iwe unogona kuzarura cafe muimba yekuvaka. Asi kana iwe ukasarudza kuzarura cafe kwekutanga, unotanga kupi urongwa kuitira kuti urege kudzikisa hura? Kana iyo inzwi yemimhanzi uye mavhenekeri ekicheni asina kuve muenzi weimba vagari vemari, ipapo zvinetso zvingatanga nokukurumidza zvikuru. Nokudaro, zvakakosha kuchengetedza kugovera kwakanaka kwekamuri, kutinhira nekudzivirira. Kana vashandi vanowana nzvimbo yacho isinganzwisisiki, cafe inogona kungovhara.

Shootta kana kudzikinura?

Kororo haisi iyo yakanakisisa sarudzo. Kunyanya kana iri guru cafe. Kukwereta kune imwe nzvimbo yekukura, uye kwete kubva mumamiriro akanaka ehupfumi munyika. Kana iwe kamwe kamwe uchisarudza kutama, zvino kugadzirisa uye clientele ichagara muridzi. Zvizhinji zvekuremekedzwa, zvakachengetwa nevasoriki vakazarura bhizinesi ravo nekutenga kweimba. Mushure meizvi, sangano rinogona kutengeswa pamwero mukuru, tichiziva kuti mari ye PR ndeyezvipo mune ramangwana. Mukuwedzera, kana chirongwa chechimwe chikonzero chisingaiti, nzvimbo yaro inogona kugara ichikodzwa, uye nechishuvo ichi zvakaoma.

Usati wasvinudza zvakafanira kutarisana nenyanzvi kuti uone, kuti inofanirwa kuzarura cafe, kufungisisa mitemo yose yemutemo uye muenzi inoda. Kubva pane izvi zvinorumbidzwa, chirongwa chezvirongwa chinogadzirwa. Mushure mokunge bhizinesi rebhizimisi re cafe rinogamuchirwa, muenzaniso unofanira kuiswa kuRospotrebnadzor. Mushure mokunge muchibvumirana nehurongwa nehurumende dzehurumende, unogona kutanga kugadzirisa nekuvandudza.

Kudya nekunaka kwakanaka

Zvakakosha kusarudza pfungwa imwechete uye chimiro cheresitorendi kana cafe. Iwe unoda kushandira vanhu vorudzii? Ndiani waunoda kuona pakati pevakakokwa? Mhinduro dzemibvunzo iyi dzichatibatsira kunzwisisa hutano hwevashanyi vako vanogona uye nekugadzira mufananidzo wakakodzera. Usakanganwa kufunga nezvemafungiro ako, nokuti ikozvino kurota kwako pachako kwakazadzika.

Hazvina mhosva kuti iwe unofanirwa kuzarura chikafu cheikudya - zvakakosha kuwana "zest" yako, iyo iyo pfungwa ichavakwa. Funga, chii icho chikonzero chichasiyanisa shopu yako kubva kune vamwe vose? Mubvunzo uyu uchakubatsira kubudirira kuzarura cafe.

Nzira yekuita sei chirongwa chebhizimisi?

Nhanho yekutanga ichava kugoverwa uye kuongororwa kwematambudziko. Vachida kazhinji vanodarika matanho aya, vachifungisisa kusava nesimba kwekambani uye simba remakwikwi. Mukuwedzera, panguva iyi inokosha kuverenga mari yekutengesa, ona nguva yekubhadhara.

Sangano rebhizimisi rekushanda kwekamuti muenzaniso wekugadzirira kwakanaka. Izvo hazvikwanisi kuitika kunze kwekodzero yakarurama yevangangodaro mutengi, ruzivo rwemagariro evanhu, zvinonaka, mararamiro.

Parizvino, mubvunzo wekuti kupi cafe ichagamuchira ipi huru inogadziriswa: nekuda kwekurasikirwa kukuru kana kubiridzira? Kana, uchiti, iwe unofanirwa muenzi ndiye mudzidzi wechidiki anoda kupedzisa nguva neshamwari, kupedza chips uye bhari doro, saka zvisinganyanyi kudhura gourmet chikafu zvicharumbidzwa. Haazonzwisisi kutengesa kwakakosha kwekamuti yezvigadzirwa makumi matatu uye chiropa chinoputika chakagadzirwa maererano nekodzero yakakosha. Iyi sarudzo yekugadzira bhizinesi, zvichida, ichaguma yakaipa, pasinei nokuti iwe uchakwanisa kuzarura cafe.

Kwatinofanira kutanga: zvinyorwa uye kubhadhara

Izvi zvinoda mapepa emagwaro.

Chokutanga, chete webhizimisi anogona kuita bhizimisi munyika yedu. Unofanira kutanga utanga LLC kana IP.

Chechipiri, chengetedza zvinyorwa zvinyorwa zvinotevera:

• Chibvumirano chekugara kune imwe nzvimbo yakabudiswa neRospotrebnadzor;
• Chiremera chinowanikwa pamagetsi ekuchengetedza moto;
• Chivimbiso chekuteerera kweimba yacho nemitemo yehutsanana (chibvumirano chekubhadhara mari, marekodhi ezvehutano hwevashandi, chiremba chekunyorwa kwehurumende, mvumo yekushandisa zvinhu zvakasikwa uye zvekutengeserana);
• Zvirisheni zvekutengeswa kwekutengeserana kwekutengesa, doro uye fodya;
• Chirongwa chekutengeserana mune imwe nzvimbo yakapiwa (yakabudiswa nemasangano ehurumende anozvimirira);
• Chiziviso chekutanga kwemabasa.

Mutemo weGurumende Nhamba 294-FZ yaDecember 26, 2008 "Pamusoro Pokuchengetedzwa Kwekodzero dzeMitemo Yezvemitemo uye Vashandi Vezvemabhizimisi mune Mufambiro weHurumende Kudzora (Kutarisa) uye Mutungamiri weMunyika" inotungamirira basa iri.

Nhengo yepamutemo (mutengesi) inopa magwaro anodiwa kuRospotrebnadzor panzvimbo chaiyo. Chiziviso chakapedzwa chinowedzerwa nekopi-yakatorwa kubva kuUnited State Register of Legal Entities (Entrepreneurs), uyewo kopi yesiti yekunyora nevatongi vemitero. Aya magwaro akakwana kuti atange cafe.

Kutanga

Basa rehutachiwana shomanana hwekudya hahukwanisiki kunze kwemichina. Kuti uwane mukombe wekofi kana kugadzirira ice cream, unyanzvi hwekugadzira hunodiwa. Funga nezvezvinhu zvose zvinodiwa pakugadzira nzvimbo yekamuri.

Zvose zvinoshandiswa zvinofanira kunge zvichishandiswa zvakanyanya uye zvichishanda mukushandiswa, zvakasimba, zvinosangana nezvinodiwa nemabhaji, maresitorendi nemakamuri. Kana zvisina kudaro, teknoloji haingabhadhari.

Zvinhu zvemazuva ano zvinokubvumira kuti usakurumidza kugadzirira ndiro dzakanaka. Asi kukura kwepamusoro hakusi kungokonzerwa nechigadziro chakasimba chezvesayenzi chechirongwa, asiwo kukwanisa kwevashandi kuti vashande nayo. Zvakakosha kubata tenzi kirasi kuvashandi mushure mekutenga motokari itsva.

Nzira yakanyatsosarudzwa ichawedzera kukosha kwebhizimisi, asi michina isina kukodzera ichatungamirira kurasikirwa.

Kushamba uye kugovera

Ichi ndicho imwe nyaya inokosha, iyo inofanira kugoverwa isati yatanga cafe. Nzira yekutanga kuvaka sei mamiriro acho ezvinhu? Mhinduro inobatsira ichange iri yekugadzira imwe yefaira, yakagadzirwa mune imwe chete. Zvisinei, iyi ichisarudzo chekusarudzwa-nguva dzose inodhura. Iwe unogona kutenga faira yakagadzirirwa. Kana iyo cafe inotanga kushandiswa, iyo pfuma inoshandiswa ichashumira semuenzaniso kuti uone zviri nani zvechirongwa pamuenzaniso wayo. Nguva inotevera yekuraira midziyo yakakodzera ichava nyore.

Chinhu chevanhu: tinosarudza vashandi vane ruzivo

Nhamba yevashandi ichatarisa nekutengesa kwechikwata chacho. Migwagwa yose mu "kudya" inoderedzwa kusvika kune mubiki. Akafanana nomukuru wechikepe. Mubiki haafaniri kungobika zvikafu zvinonaka chete, asiwo anozvishongedza zvakanaka. Zvakanaka kwazvo, kana iwe uchiziva nguva yako yemberi mugadziki, kunyange pazheji apo iwe uri kuwedzera bhizinesi rebhizimisi re cafe.

Muenzaniso, apo nyaya yacho inotanga pasi pemudzidzisi akakurumbira, haazoenda asina kuonekwa muguta.

Iyo yakagadzirwa yakakosha yekicheni ndiyo chef, nhamba inofanirwa yevabiki uye yekudyisa. Panofanira kunge kune maitiro maviri akadaro - nokuda kwebasa rekushandura. Ruoko rworudyi rwe muridzi - mubiki - anofanira kubika nokukurumidza, asi asingaderedzi kunaka kwezvokudya, nokuti munzvimbo dzakadaro pane dzimwe nguva dzinosvikirwa nevashanyi.

Kana mucheki ari mweya wesangano, ipapo boka rakatevera revashandi ndiro chiso chake. Bharmen, vamiririri, vatungamiri pachavo vanotendeukira kumutengi. Iko pfungwa yokuti maneja weimba inozoita kana kusangana nevashanyi kunogona kuchinja pakuwedzera hukama.

Kana iwe usina ruzivo pakushandira vashandi, edza kushandisa mazano anotevera. Yeuka nzvimbo yako yaunofarira uye edza kutaurirana nomuridzi wayo pachikamu chekusarudzwa kwevashandi. Dzidza kubva kwaari zvinyorwa zvekuzarura cafe. Sangano rebhizimisi remufungo wake rave kurarama mumasvingo echirongwa, uye, zvichida, mazano ake achakuponesa kubva mune zvemari uye nematambudziko epfungwa. Chiitiko chakabudirira chemunhu anoshanda naye nguva dzose inokosha kune mumwe munhu anoziva kudzidza.

Chero ani zvake muridzi achakuudza kuti haufaniri kusarudza vashandi zvichienderana nekuonekwa kwakanaka. Dzimwe nguva vatungamiri, sevarindi, vanofanira kunge vari mumamiriro ezvinhu akaoma, apo munoda kudzivirira kukudzwa kwechirongwa, uye muteresi haarasikirwi. Pano, chokwadi, unoda iwe, unyanzvi, unyanzvi hwokukurukurirana. Munhu akadaro anogona kukanganisa, asi haafaniri kukanganisa muridzi. Kugona kugadzirisa kusawirirana nerunyararo kune tarenda rinokosha, naizvozvo kana iwe uchibhadhara mubairo, kuripa vashandi vako.

Mutevedzeri wakanaka zvakare mutengesi mukuru uyo achakwanisa kupa chaizvo izvo muchengeti anoda kana kuti asati aziva zvaanoda.

Kuti iyo cafe inotengesa zvisingabatsiri, unogona kukoka ipapo imomo tambo yakagadzirirwa kana kuti mushure mekupedzisira kweboka rakashanda pamwe kwenguva yakareba. Izvi zvichatibatsira kuita basa racho nokukurumidza uye rinoenderana. Ichi chinhu chakakosha nuance chisingabatsiri masangano matsva kubva kumatarenda anovimbika.

Zuva "rinonaka"

Saka, kana zvinyorwa zvitsva zvapera, uye iwe unogona kukoka vaenzi, danho rekutenga zvokudya rinouya. Zvechokwadi, kana iwe usina kuisa mukutengesa uye usamirira zuva rokutanga revashanyi, iwe unogona zvishoma nezvishoma kuvandudza menyu, kugadzirisa kicheni. Uye zvakadaro wakauya nenzira iyi nekuda kwekubudirira, uye kubudirira kwechirongwa chacho imba yakazara. Zvigadzirwa izvi zvinhu zvinoparara, asi zviri nani kuti uzviise pane zvakapfurikidza pane kugara nekamuri rakazara uye usina firiji, uchitsanangura kuti iwe unogona kungozarura cafe.

Ungatanga sei kutenga? Iyi nyaya yakanyatsogadzirwa zvakanaka mumatareji epafeji. Vane mazano akanaka ekutengeswa nevanonyanya kugovera vatengesi nokuda kwekutengesa, uye kana nheyo itsva ichivhurwa, muridzi wekutsvaga anenge atova nharo, mafoni ekubatanidza kwekutenga. Ichi chiitiko chinogona kushandiswa nekuzvimiririra, kunyanya kana uri kuenda kuzarura cafe muMoscow, uko ruzivo ndiko kwaunofanira kutora.

"Zvokudya" bhajeti

Kubatsira kwakanaka kwemaguta makuru, kufanana neMoscow, mukana wekukwereta kana kutora chikamu chemidziyo yekushandisa pasina.

Vatengi vanogona kupa zviratidzo, mafiriji pasina mari . Mukuwedzera, makambani anoremekedzwa ane midzi yakadzika yekukwezva vatengi vanopa pachena remangwana accessories. Mugs for bar, ashtrays uye kunyange firimu ine logos. Zvose izvi zvichave zvipo zvakakosha kune avo vanoda kuzarura cafe pasina mari. Chikamu chemhando, yakadai se microwave kana teapot, inogona kubviswa kubva kumba.

Kana iwe ukazarura cafe mumusango weguta reRussia, zvinotsigira zvichave zvakasiyana. Hapana chikonzero chekuisa mari mukati mekugadzirwa kwemukati uye kusiyanisa menyu vhiki rese. Haudi kutengesa kunoshamisa uye chimiro chakanaka chechirongwa. Izvi zvinogona kutyisidzira vashanyi vanonzwisisa shoko rokuti "kubatana" pane zvakasiyana ne "zvinhu zvikuru".

Iko huru yekutanga mari inenge ichishandiswa zvikwereti, kushambadzira, mubhadharo uye mari yekudya. Mwedzi yokutanga kazhinji haigoni kubatsira, asi usaora mwoyo kana iwe wakatozokwanisa kuzarura cafe. Kwatinofanira kutanga mumamiriro ezvinhu aya - izvi ndezvekudzivirira kwe "mari yemhete." Ichi ndicho chiyero chinotanga kuiswa mubhajheji yenguva yakafanana. Mushure mokunge kambani iri pamwero wakadzika, mari inonyanya kukoshesa kugadziridza nekuvandudza midziyo.

Pazvokudya zvinokurumidza: ungazarura sei kudya kwekudya nokukurumidza?

Kana iwe ukasarudza mubvunzo pamusoro pemhando yekodhi, zvinofanira kuonekwa kuti chido chekudya zvakakurumidza chikuru.

Ichokwadi ndechekuti rudzi urwu rwezvokudya runokodzera mapoka emapato mashoma evanhu nekuda kwekudhura kwemazuva emasikati uye vashandi vehofisi vanodya zvokudya. Izvi zvinogadzira chimwe chinhu chisingaoneki muchitarisiko chekambani, asi chinounza mberi mberi nedzimwe nzira yekujekesa.

Kutsanya-cafe kunofanira kunge iri munzvimbo ine vanhu vakawanda. Iwe unofanirwa kuzvisiyanisa kubva kumukwikwidzi wako. Kuti uite izvi, zvakakwana kuti uzarure mini-cafe, pamwe nechepamusoro pekona kubva kunzvimbo yekutengesa, apo inopikisana iripo: chinhu chikuru ndechokuti nzizi dzevanhu hadzipindirani.

Kubva pane imwe nzvimbo yepamutemo, kuitira kuti uzarure chikafu chechic, inotora basa rakawanda sekuzarura kudya kwekudya nokukurumidza. Asi zviwanikwa mune yechipiri zvichave zvishoma gumi. Muridzi wemabhizimisi akadaro anowanzoshandisa mari yekugadzirira yekicheni nekubhadhara imba.

Gourmets maduku

Vana vanogonawo kugadzirisa zvekubika zvakakwana. Asi vanokoshesa, pane kudaro, zvakasiyana zvakasiyana. Nzira yekuzarura cafe yevana muguta rako uye kwete kurasikirwa? Zvakakosha kuziva kuti ichi chiri chikafu chisina kuzadzirwa muRussia, asi kuWest vana cafe iri munzvimbo dzose dzakawanda, uye mhuri yevana iri mune imwe nzvimbo yekuremekedza yokudyira.

Pano, hongu, kutarisa kwakanyanya kunofanira kubhadharwa kumagadziro eimba, kuitira kuti vana vanzwe vakasununguka. Zviri nani kukoka muumbi uye taurirana nevhidhiyo, nokuti vacharonga mhemberero nezviitiko pano. Zvichida, zvakakosha kusarudza imwe shanduro yemutsara, nhau, nguva. Entourage inofanira kukonzera vana pfungwa yekunyaradzwa nekuzivikanwa, uye vabereki vavo - inofadza.

Nzvimbo yakanaka yekutengesa vana ichava iyo yegereji, polyclinic yecheche kana nzvimbo yekutamba iri pedyo. Zvakakwana kuita imba yezvigaro makumi matanhatu uye kuzadza mabiko nemasikironi macaroni, masupa uye zviyo zvinonaka - zvine daro rakadaro iwe unogona kutotanga kuzarura cafe.

Confectionery business

Iyi ndiyo nzvimbo inobereka yekusimwa. Kuzarura ganda rekudya nehovhoni imwe chete yakakwana mashekeri zana emadhora. Nokudaro, zviri nyore kuti uzarure confectionery cafe.

Iyi sangano inonyatsofadza vaeni nevatsva vatsva uye chinwiwa chinopisa. Nenzira, saka, nei uchiuya ku-confectionery - inonaka yezvokudya zvekubheka, asi inongova yakanaka chete. Nokudaro, nokuda kweiyi ye cafe haudi mubiki, iro mubiki.

Kubatsira kwebhizimisi kunosvika 30% nekutsvaga kwemadhora mazana mana emadhora.

Confectioneries yakasiyana chaizvo. Inogona kuva unyanzvi-kutsika panzvimbo dzemasero uko iwe unogona kutenga muffin uye tiyi kubva muhomwe. Asi zvakare inogona kuva imba yekuvhengana ine nhoroondo yekare yemakore, uko mabasa chaiwo enyanzvi akaitwa. Uye vanhu vakagadzirira kubhadhara kwekakodhidhidha yakanaka uye yakanaka.