Kubatsira paIndaneti okushambadza pamusoro dzimwe mhando pakushambadzira

Zuva nezuva vanhu vanopedza paIndaneti kuti maawa mashoma, nekugadzirisa basa uye upenyu hwavo nyaya. Vateereri kunoramba kukura, zvose quantitatively uye qualitatively: kuyaruka, vechidiki, vanhu vakura vane dzakakwirira mari vanoda kutenga zvigadzirwa pasina pamba. Makambani akawanda kare ainzwisisa kukosha Indaneti uye aishingaira kutengesa zvigadzirwa kuburikidza website yako uye shandisa kusimudzirwa ichi sezvo Internet zvokushambadzira. Zvakanakira nekuipira vane kushambadza paTV, redhiyo, online uye anodhinda nhau. Pepa ichakurukurwa munyaya zvakadzama zvakawanda pamusoro paIndaneti zvokushambadzira.

Advertising wayo shanduro iri samambure

Nhasi paIndaneti zvinogona kuonekwa vazhinji kushambadza, iyo yakasiyana chitarisiko, placement unyanzvi, nzira rokubaya vanoshandisa. Mumwe muridzi zvekuvaka, pashure anowana vateereri ayo, vanofanira kusarudza sei kutaura pachavo uye kunzwisisa sei kushambadza paIndaneti anosarudzwa. Zvakanakira nekuipira Chokwadi, ane ose, asi chokupika angava akasiyana.

The yenzira okushambadza zvinosanganisira zvinotevera:

1. Placement mu kwemabhuku uye Directories - imwe nzira nyore kukuudza pamusoro pachangu, kunyanya vakasununguka uye kunoda hapana ruzivo runokosha.
2. E-mail-yokutengesa - nezvakanaka, unobtrusive kutumira tsamba vatengi uye zvinogona nemakasitoma, nzira iyi kunogona kubudirira chaizvo uye zvinobatsira.
3. Link Exchange - nyore, asi zvakanaka nzira pakuzivisa boka rako tichiregeredza romumwe, kana chikamu anobatsira mashoko kana vokukurukura vanokurudzira nzvimbo nyaya yakafanana.
4. Banner kushambadza - chimwe chezvinhu dzakakurumbira kwemarudzi, ndiko kutaura muudzame, unogona kuonekwa anenge ose nzvimbo kuti vanoda kuti zvimwe mari.
5. Ruono kushambadza - ose gore iri kuwana kuwedzera nokukurumidza, uye dzimwe nguva naye atange renyu makambani madiki, nekuti makomborero aya paIndaneti okushambadza iri kupfuura mune dzimwe mhuka.

Mumwe kushambadza noungwaru inofarirwa nevakawanda uye kuwedzera Sales, uye mumwe ari kunaka kana compulsively anomuvhurira zvizere chidzitiro, uye wechitatu kuuya kwete chete zvigadzirwa zvavo, asi inzira kukwidziridzwa. Unogona kusarudza mumwe kana kupfuura mhuka kushamwaridzana naye imwe kana dzakawanda, uye pakupedzisira kunzwisisa chii kushambadza ndiyo inonyatsobudirira.

Huru zvakwakanakira

Nokuti Makambani zvisati vakasarudza kwadziri kusika kushambadza vasaudza pamusoro huru zvakanakira nokuisa paIndaneti:

• Advertising yakaiswa paIndaneti, zviri isingadhuri kupfuura, muti, terevhizheni. Kunyanya pakati Regional makambani kunzwa mutengo, vari kutanga bhizimisi ravo.
• Gadzira kushambadza samambure nyore uye rikurumidze chinja ayo
• Ongorora uye funga kubudirira mushure nezvekutanga nyore, vachibvumira kuti pakarepo kuchinja kana mugumisiro hakusi inogutsa.
• Chinja AD nokuti akainangisa yenyu, nzvimbo yomugariro uye nguva zviri nyore uye isingadhuri kupfuura redhiyo uye terevhizheni.
• Kwete makambani makuru asiwo diki inopa mukana kupinda musika nyika.

kutadza

Pasina mubvunzo, zvakanakira paIndaneti okushambadza pamusoro vezvimwe kushambadza kumusoro, asi anewo zvimwe zvainovhiringidzawo, izvo vanofanira kuziva kuti akagadzirira zvose uye kunzwisisa sei kugadzirisa zvikanganiso uye kuparadzira mashoko pamusoro kambani muchiedza yakaisvonaka:

• Tisati tataura pamusoro boka rako, unofanira kudzidza akainangisa yako uye kunzwisisa ndipo anogamuchira ruzivo pamusoro nhumbi pachako. Not ose zvinogona mutengi achida kutenga Indaneti, nekuti hazvina ndezvechokwadi. Vatengi izvi dzinowanzova vakuru vakanga vakajaira kutenga kubva kuvanhu uye kugamuchira cheki mumaoko ake.
• makwikwi pomumbure yakakura, uye usati zivisai, zvakakodzera kufunga chii rakasiyana zvigadzirwa, uye nei vanhu vachifanira kwauri chaizvoizvo.

Banner

Popular Internet kushambadza anoonekwa mureza kuti anoiswa dzakasiyana-siyana zvokushandisa. Kazhinji makambani makuru vanoisa mireza shoma achiita zvaidiwa User zvinodiwa. On mashoko portal mureza anogona kutaura pamusoro kambani, pamusoro nzvimbo apo vanhu vari akabvunza chii Utenge zvakanakisisa - chigadzirwa kana munhu anogona kuisa somureza pamusoro yakananga chigadzirwa pane imwe dhisikaundi, uye nzvimbo wechitatu - mureza kuti advertises makwikwi.

Uku chimiro chinodhura kuti kushambadzira, asi dzakakurumbira uye inoshanda, pamwe yakazvimirira vakasarudzwa zvinhu zvakumbirwa. Chinhu chikuru - kusika munhu akanaka, inopenya, achidanidzira kuti mureza wakaiswa panzvimbo kodzero kuzadzisa chinangwa.

Kubatsira kushambadza paIndaneti pamusoro Category zviwanikwa

Nyaya watopiwa kutaurwa kanoverengeka pamusoro akainangisa, sei zvinokosha kudzidza uye kunzwisisa kuti zvinofadza. Zivo kuchabatsira kuwana avo nzvimbo apo uchida kuzivisa.

Example. Kana akainangisa - vanamai pamusoro maternity siya, zviri pachena kuti havana kufarira zvinhu uye mabasa anoenderana vana. Asi panguva iyoyo amai vangu vanoda kutarisa zvakanaka, kunyange timbofamba famba nevana. Kana waita sero vakadzi mbatya dzakanaka uye zvinoshanda, unogona zivisai pamusoro vana Websites kana forum kupi kwakakodzera.

Find kubatana pakati akainangisa uye Category nzvimbo - idanho rinokosha, nekuti vanhu vakawanda dzinopedza nguva kufarira nzvimbo dzako, forum uye Blogs anonakidza kwavari uye zvinodiwa.

ruono kushambadza

Mhando kushambadza muchimiro AD kuti kushumirwa ane dingindira mubvunzo yakafanana kuburikidza search engine. Muenzaniso: mukomana aishandisa anobvunza mubvunzo pamusoro apo kuenda muchando. The kutsvaka Injini inopa mhinduro dzakadai kushambadzira kambani pakufamba kana nzvimbo tourism, yaanogona kuwana mhinduro.

In PPC kushambadza pane zvikuru zvitatu zvinoti: Mweya mushambadziri wacho richikurukura huru kutsvaka injini uye nzvimbo placement. Kwete nguva dzose, izvi zvitatu zvinoumba kushanda pamwe chete, kuti musiyano pakati kubata pamwe nemambure mushambadziri kana vanoshambadzira kuchikuva. Kubatsira paIndaneti okushambadza iri mhando kuti havafaniri kutambisa nguva kutsvaka nzvimbo yakanaka, sezvo izvi zvichaita kuti hurongwa, uye shambadzo kucharatidzwa vanoshandisa vanofarira chete.

Internet kushambadza kushamwaridzana vateereri

Usati isa chiziviso, unofanira kuita zviito akawanda:

• kuongorora akainangisa;
• kuona mhando pakushambadzira kana kumisa kusarudza pamusoro vashoma siyana;
• kusika munhu CA kushambadzira ichaita kukwezva uye chiito;
• kuwana zvinhu zvakumbirwa.

Kana wasarudza akawanda siyana achigadzira pachaiswa munzvimbo dzakasiyana-siyana, uye zvinokosha kuziva shomanana dzinokosha. Chekutanga, tsamba, Websites nezvemamiriro okunze uye nhau zvekuvaka, inodzidzisa inopedza zvishoma nguva, uye kashoma kuteerera kushambadza, ayo kushanda achava yakaderera, asi zvichaita kuti vape zvipo. Kuti uvandudze kunyatsoshanda zvakakodzera kusarudza nzvimbo pamwe anobatsira uye dzinonakidza ruzivo.

Unobtrusive asi kuoneka kushambadzira, riri kuramba ari mupfungwa kuchaita zvakawanda vanoshandisa zhinji. Ndiro huru zvakanakira paIndaneti okushambadza - kunyengera mutengi, kana iye asina kuziva, asi inoda chigadzirwa / basa, uye anoita kutengwa.

tsvakurudzo Market achishandisa Internet kushambadza

Advertising kunogona kwete chete nzira vachitengesa zvinhu, asi munhu nzira kukwidziridzwa uye tsvakurudzo. Internet unokubvumira kuitisa tsvakurudzo pamusika, vasina kugona kuunganidza uye kufukidza zvakawanda pane kupfuura ainakidza nzira. Kudzidza yakazarukira vakundi zvose, pasinei apo inodzidzisa iri.

The kambani kusunungurwa bvunzo shanduro chigadzirwa, anogona nokukurumidza kuitisa pokuongorora uye wokutora mashoko pakarepo kutongwa kushandiswa. Kudzidza kwakadaro nyore, isingadhuri, nokukurumidza uye neyakarurama, iyo inobatsira makambani kunzwisisa zviri nani vatengi vavo. Kunewo zvakanakira paIndaneti okushambadza kuti kambani kuti nokuparura vhidhiyo itsva womuenzaniso ikabereka pfuma. Unogona kuwana kubva maonero vatengi, kufanana chigadzirwa, uye kuti zviri nani kushandura uye kuchinja.

Internet kushambadza ndiyo huru kana adjunct dzimwe mhuka?

Pane zvazvakanakira paIndaneti okushambadza zvichienzaniswa redhiyo, terevhizheni, panze okushambadza, uye sei vari nani uye hubudirire kukanganisa ichiwedzera okutengesa? mubvunzo uyu anokumbira pachake ose muzvinabhizimisi, paanovhura basa rake, uye anofunga kuti wotanga kupi ichifamba, nokuti okushambadza - injini kutengeserana.

The yakanakisisa nzira ndeyokushandisa mhando inoverengeka achigadzira kuti kuona uye kunzwa nemakasitoma yemberi akasiyana-siyana nenzvimbo: paTV mangwanani, panzira kuzoshanda muhofisi zvemasikati. Asi kutanga nhanho kukura zvakaoma govera bhajeti guru nhungamiro ichi uye tinofanira kusarudza chimwe chinhu. Usatya paIndaneti kushambadzira, unofanira chete zvakarurama dzokuAustralia wayo akainangisa kumbozviona izvozvo.

Sei zvairwadza

Online kushambadza ane batsiro, vazhinji vavo, uye ivo vose vane kunobatsirawo nekambani mukurumbira. Asi, sezvo zvose zviri zvipenyu ichi kune marapirwo, izvo zvinogona kukuvadza, kana inova intrusive, kukodzera uye achisunda mutengi kuti kutenga.

The vanoshambadza chisingazivi kuuya nguva uye panzvimbo, inonzi spam, uye kana kushambadza kwakadaro zvikuru, zvino, sezvo mutemo, kambani anorasikirwa mutengi. Shandisai mugwaronhau nani mune zviitiko apo mutengi anobvuma shure kutengwa. Somuenzaniso, iye akarayira munhu masikirwo kokutanga uye inogona akarayira zvakare. Shop vanosungirwa kubvunza mubvunzo, unogona kutumira mashoko vake posvo kuti tinyatsoziva zvigadzirwa uye zvichiita zviito uye discounts. Kana iye anobvuma, kuparadzira havafaniri kupfuura kamwe pazuva, uye hapana kupfuura kaviri pavhiki.

Zuva nezuva, mamiriyoni evanhu kuenda paIndaneti kuitira kuti tiwane kubatsira mashoko, tauriranai neshamwari, kutenga chigadzirwa, uye ziso nguva neimwe anobata zvokushambadzira. Catchy, nyore uye Achikurudzirwa kuti anotaura pamusoro kambani uye rubatsiro kuwedzera okutengesa. Quality kushambadza akasika uye akaisa pamusoro kuMudzidzisi zvinhu kuchaita budiriro uye kuzivikanwa wekambani.