Kuongororwa magwaro

Document - ndiyo nzira chikuru asunga mashoko, chokwadi, pezvakaitwa, mananara, chokwadi matambudziko kana basa mupfungwa womunhu, iro rinoitwa kushandisa chaiyo vezvenhau (kazhinji - paper). Documentary anogona iine siyana chaizvo uye rakasiyana ruzivo pamusoro dzemari, dzemagariro , uye dzimwe mananara.

Kuongororwa magwaro zvinodiwa Kuziviswa zvavo zvinokosha kugutsikana. With ichi chinangwa musoro zvakagadzirwa, nzira uye pachishandiswa ndezvinorondedzerwa anokwanisa kubatsira wabvisa zvakafanira mashoko kubva zvinhu.

Kazhinji kufarirwa nevatsvakurudzi kupa mashoko magwaro ane zvakakwana chimiro, ari muchimiro uye zviri kuti kusangana zvebasa pakusikwa kuchengetedzeka izvi, asi haugari uwirirane zvebasa pakutsvakurudza zvoupfumi. Analysis magwaro ndehwokuti kuchinja chepakuvamba Data kupinda muchimiro zvinodiwa mutsvakurudzi.

Kuongororwa magwaro anoenderana zvinhu zvakawanda, kusanganisira zvinotevera: mamiriro ezvinhu, zvinangwa uye zvinangwa zviri kudzidza; zviri rugwaro pachayo; unyanzvi uye ruzivo Vatsvakurudzi, uyewo kuvapo kwake rokusika kunzwisisa. Unhu, mubasa kudzidza munhu, uyewo ane simba pamusoro mugumisiro, nekuti nzira iyi kudzidza kunobva zvikuru kuzviitira.

Kududzirwa chikuru (uye kunyanya - yechipiri) zvinyorwa kuti kusvina kunanga mashoko zvinogoneka nokushandisa nzira dzakasiyana-siyana mashoko ongororo.

The Mhando chikuru ongororo ndiyo chekare (kwakajairika) uye chepamutemo (kana kugutsikana kuongorora). Vakasiyana chaizvo, zvisinei haana chete asi dzinopindirana compensates payakaipira nomumwe, kubatsira Economist (marketer kana mamwe nyanzvi) kuwana mashoko akavimbika.

Kazhinji, gwaro kuongorora nzira inoshandiswa kana tichishanda yechipiri magwaro evanhu uye mafungiro nemunhu.

Traditional kuongorora magwaro, Chokwadi, rinomiririra ngetani musoro pfungwa constructs kuti inoitirwa kuziva chikuru kugutsikana kwemashoko imwe pfungwa maonero, dzinonakidza kune imwe mamiriro ezvoupfumi. Traditional ongororo kunotibatsira kuongorora zvinhu, kutsvaka pfungwa huru uye pfungwa, kuti kuronda Genesi ravo, vanowana kuzvipokanidza, kuongorora navo maererano zveupfumi, yokutengesa uye dzimwe nzvimbo, etc. Izvi mhando kutsvakurudza anokwanisa kufukidza rinonyatsooneka, zvakadzama mubato magwaro. Zvakaipira - ayo subjectivity.

The zviri zvetsika pachisara mamota pasi mibvunzo inotevera: Chii nemaonero gwaro chimiro, akapoteredza, uyo ari munyori, ndedzipi zvinangwa kwezvisikwa, sei hwakavimbika uye zvechokwadi tsime chii kwakatarwa chemashoko, etc.

Kusiyanisa pakati kwokunze uye dzakawanda zvetsika kuongorora. With kwokunze - Wekudzidza gwaro akapoteredza uye mamiriro ezvinhu umo akazviratidza, tsunga chitarisiko chawo, chimiro, nzvimbo uye nguva munyori uye initiator kwezvisikwa, chinangwa, kuvimbika, etc. Kumba - inoongorora zviri gwaro :. Ongorora rakavimbika chokwadi uye nenhamba, kunotsanangurwa kukwanisa nemunyori, aaiita chiitiko chacho, etc.

Zvimwe zvinyorwa yakamanikana nokurondedzerwa zvinoda kushandisa dzinokosha nzira pachisara yakadai zvemitemo, mupfungwa, uye nevamwe.

Kudzidza kuongorora magwaro (mu tichienzanisa chinyakare) nechinangwa nokukurira subjectivity. Nzira iyi anonziwo kugutsikana kuongorora kana quantitative nzira. Muchiitiko ichi kudzidza rinozivisa zvivako uye zvechadenga zvinhu kuti vanokwanisa kuenzanisira zvinokosha zviri zvirimo kwakadaro. Zvisinei, yeuka kuti haana ose zvinhu kuyerwa nokuda rongeka zviratidzo.

Kana kugutsikana kuongorora unoshanda chete quantitative parameters Zvisinei kuti Kuziviswa zvinhu haagoni kuva exhaustively kwakakwana. Inogona kushandiswa vafunga, uye mashoko ichagara murudzi zvavo. Zvinokurudzirwa kushandisa nzira iyi zviitiko apo refu nemazvo pachisara kana tikadzidza zvakawanda kana kudzidza kazhinji kuonekwa muzvikamu zvinhu.

Content ongororo akashandisa kuziva zvinoitwa rugwaro iro yakanakisisa kukwanisa kuratidza chikamu chinhu kuitwa kudzidza; kuona zvinokonzerwa rugwaro vateereri; kujekesa zvikonzero akatungamirira ayo zvisikwa.