The cola rakasiyana Pepsi? Coca-cola uye Pepsi-cola: sezvamunoita, wongororo, mutengo

Nhasi, munhu wose ari munyika pasinei norudzi, rudzi, uye munzanga usazeza kutaura kuti zvokunwa ichi "Coca-cola". Uye nokuda dzokumadokero ava 8 letters red yaipinda uye zvose vanoonekwa dzvene.

Matangiro Ayakaita

Nyaya kunotanga US Atlanta muna May 1886. Kuti zvimwe vapukunyuke kukundwa of Civil War, vanhu vakatanga kushingaira kushandisa zvinodhaka. Zvino zvakanga zvisina chinyorero, uye zvakasiyana-siyana liqueurs, waimira sehwaro doro. Sezvo vanhu vari rinorema nguva yokuti kutevedzera mararamiro utano, vemishonga vakasarudza kusika mutsva somushonga zvinobata, izvo zvinogona kutsiviwa nemumwe fuma iri doro, kuti arege kurasikirwa vatengi. Chirungiso, uyo akava yokutsiva ake, akadana cocaine.

Kuzvidzora vanhu kunoita mishonga anonzi Steve Pemberton kushandura murwiyo chinonwiwa "French Waini Coca." Iye kwave achitsvaka chirungiso anogona kutsiva doro, asi ane chete tonic ehupfumi. Uye, sezvinei, akamuwana lineup cola mupengo miti. Kusanganisa drink "Coca" uye mushoma pamusoro cola, kuti mishonga anogamuchira simba chishandiso toning muviri, asi ane zvinosemesa kuravira. Zvichatora kwaari refu kuti tisanzwe uye zvinozipa. The chokunwa raiva gobvu mvura, iyo yaitengeswa mabhodhoro edoro. Vanhu akaritenga munhu tonic (kunyange munyori pachake touted sechinhu somushonga zvokunwa kuti anogona kurapa chero breakdowns) kushandisa panguva hangovers uye rakasanganiswa nemvura kubva pombi kuti zvive nyore kuti anwe.

Sei ikapenya "cola"

Kamwe kutambura kubva hangover mutengi akaenda chemishonga kutenga non-carbonated zvinobata "Coca-cola". Price chishamiso zvinoreva izvo pakarepo kuderedza kunetseka pashure nokunwa, aiva 25 cent. Zvaakanga akatenga munhu tonic, akakumbira mishonga kuti sanganisa nemvura. Sezvo mutengesi akanga usimbe kuenda mumwe mugumo horo, apo paiva pombi, iye proposes kuti sanganisa ayo manyuchi pasoda. Visitor panguva yakanga zvachose kwete kukosha pane sanganisa chacho, uye akabvuma. Anoravira effervescent zvinobata, mutengi akati kuti zviri tastier zvikuru pane mvura. Mashoko ichi nendege mhiri County panyaya kwemazuva, uye vose vaida kuwana kuravira idzva "Coca-cola". Kubvira vakatanga mutsva yaitonga - nenguva pasoda "cola".

The pakuonekwa yakakurumbira Logo

Frank Robinson - murume akapa nyika yakakurumbira Logo, izvo pashure 130 makore kushandisa vanozivikanwa Coca-cola. Pamusana tarenda rake Entrepreneurship panguva "mutemo wakaoma" muAtlanta kutengesa zvinwiwa 25 marita pagore yakawedzera kusvika 1049. Ndiyo chete munhu vaitenda zvinogona wekambani uye chigadzirwa zvinogadzirwa uye akaramba ari kambani kusvikira parufu rwake, apo musiki zvokunwa, peshungu, vakatengesa 2/3 kuti mishonga sanganisa ari "Coke" pasoda.

The hwaro pakusikwa Logo akava wokutanga Fonts Spencerian. Kubva 1850 kusvika 1925 akanga achishingaira kushandiswa kudhinda magazini zvebhizimisi uye nemapepanhau. Robinson pachake kuburikidza kusika kushambadza chitaridzi, akati ouprofita okuti: "tsamba C 2 vachatarira mukuru pakushambadzira." Asi haana kurasa. Makore ose ehondo makwikwi Coca-cola muchiso hwakada vakatarira ave chechi uye ari kushanda pakusikwa Logos chitsva kwavo matsvuku uye-yebhuruu mupikisi. The chaizvo chete kambani akabayiwa chete muna 1980, wakati akapa nyika itsva kwokukurukurirana kunyora dzinozivikanwa 8 tsamba. Sezvo havadi, uye vanhu havana kukoshesa chinoshamisira kunyora, kuti zvizivikanwe akadzokera yekare Fonts.

Muna 1958, panguva Coca-cola Logo anooneka dzvuku background.

1969 akawedzera chena chinozunguzirwa pasi tsamba. Yakanga makore akawanda chete gare gare, dzinoti muna 2003, rimwe chete wave akawedzera yeyero uye mamwe chiedza chete. Uyewo kuonekwa anopa matema.

The shasha itsva Logo, akasikwa muna 2007, vakawanda varambe vachifara. White chinozunguzirwa anova zvakare vakasurukirwa.

2011 aiva rakafa - kambani vakapemberera ayo 125th mhembero. Uye haisi chikonzero kuumba munhu Logo idzva? On chena makuriro anoratidza chinwiwa bhodhoro uye akanyorwa muna Chirungu «makore 125».

Kunozivikanwa girazi Bhodhoro anopemberera kwayo rechi100 gore - uye chipo pave Logo itsva.

Nhasi, chikuru Logo pamusoro zvizivikanwe akarasikirwa yaakabva uye munhu woita dzvuku mabhii.

Murwiyo wokutanga chinonwiwa, uye rufu musiki kwayo

Kunyange apo yavakatengesa chinwiwa yakawedzera ka40, mari haisi kukwana kuva yakazvimirira kambani. Uye nemhaka mutongo resell dzakawanda boka, uwandu izvo zvakanyorwa nokuda Pemberton, akazarura venyika akavanzika yokubika tonic "Coca-cola". Ingredients zvaisanganisira: ndimu, nutmeg uye madota mafuta, nutmeg mushoma, Vanilla, orenji mushonga, caffeine, mafuta abudisa kubva Orange ruva uye, chokwadi, mushoma pane muti coca.

August 16, 1888 Pemberton, ari murombo murume achasiya ino. Uye makore 70 chete gare gare ake guva ibwe tombstone akaonekwa.

The-refu akamirirwa mukurumbira

Mupemhi Irishman Aza Kendler, vaiuya kuna Atlanta basa uye zvaivapo chete $ 1.75, aidavira kuti hazvo nyika itsva mufaro. Pashure pechinguvana anotambira mari yakawanda mari uye anosarudza kutenga Mai Pemberton inozivikanwa yokuwana nokuda chinodururwa. Purchase zvaimuitirei mari yakawanda. Aifanira kutenga nokuda $ 2300.

With munin'ina wake uye vamwe vanhu vaviri vakawana zviripo kudanana The Coca-cola Company. Chinokosha yemakambani chiratidzo, iyo yave iripo kubvira 1886, Aza vakanyorwa mumwe January 31, 1893 muUnited States.

Mugore ane pamutemo kambani wokutanga akauya kurasikirwa. Nokuti mazuva 365 yacho vakasvika $ 50, kana mupiro waiva 70.

Asi Aza vakatenda kambani yake, uye zvirokwazvo, kare muna 1902 zvakava akakurumbira uye ndakawana 120 zviuru zvamadhora pagore.

Kana musiki chinonwiwa runoonekwa kuna Pemberton, kambani ndiye baba Kendler kuti sezvo inception chinonwiwa, iko kubva 1886 kusvika 1912, kushandurwa Coca-cola ari kupfuura rakakurumbira nekumwa West.

dzinonakidza zvinhu

Chokwadi nhamba 1. Yokutanga billboard nokushambadzira rutsigiro, akasika Frank Robinson muna 1904, ichimuremera mu mamiriro Georgia - muguta Cartersville.

Chokwadi nhamba 2. May 2013 acharangarirwa kwenguva vagari refu Singapore. Vanhuwo Vanopfuura akamuka vakasununguka anonwa kubva Coca-cola kambani. Bank vakapa "cola" yaisanganisira 2 zvikamu, nokudaro kukurudzira vanhu kuti vamwe mufaro.

Chokwadi nhamba 3. "Coca-cola" - inonyanya kufarirwa chinwiwa. Ose akadhakwa magirazi wechipiri 8000.

Chokwadi nhamba 4. Isai mbiya "Coke" Steak ichiputswa zvachose muna 2 mazuva.

Chokwadi nhamba 5. Kana kudurura mudziva rose kugadzirwa ne kumwa "Coca-cola", saka anogona kutora Dip vanhu mamiriyoni 512 iyoyo.

Chokwadi nhamba 6. Kana chinwiwa zvinoumbwa vose nguva kuvapo, dira muhombodo uye kuisa chete mumutsara, nengetani dzakakurumbira nyoro zvinobata 4334 nguva vachadzokera yedu.

Chokwadi nhamba 7. Iri boka rokutanga kuti akaisa kushambadza kwayo pamusoro Pushkin Square muna 1989 muMoscow.

Chokwadi nhamba 8. The kambani iri wakarebesa mupinduriri of Olympic Games. Vakatanga kutsigirana muna 1928.

Coca-cola carbonated chinwiwa

Reviews pamusoro zvakabikwa zvokunwa uyu kwese akanaka, asi ari oga nhaurirano iri forum zhinji akunda harmfulness zvibereko. Chokwadi, zvinokosha kuti kubvumirana kuti ichi hachisi yaibatsira chigadzirwa, asi chii chinoita kuti izvozvo guru aibuda wongororo nezvengozi uye panguva imwe chete Mega yake pamusoro Russian uye kumisika? Zvakaratidza, vanhu achidanidzira kuti zvakaipa, asi haina kuramba kutenga. The pfungwa iri pakushambadzira uye kukwanisa mubereko vatengi. Vakawanda akanyorwa wongororo kuti watenga, "Coke" chete mumigove, nekuti vose anoda chipo. Uye tinogona kutaura nechivimbo kuti muchiso uyu anokwanisa zvakanaka kusimudzira chigadzirwa yenyu. Zvaringana kuyeuka mufaro akaita chiito panguva Olympic Games muna Sochi. Vanhu vari kuparadzwa kubva echiShinto zvinwiwa kubva Coca-cola, vachiedza kuwana chipo Olympic nebere, t-hembe kana magirazi. Zvino, rangarirai, chii iwe rinobatanidza New Year?

Chokwadi, pamwe tsvuku "rori mufaro", iro gore negore rinotiratidza okushambadza "Coca-cola". Saka, chero kunaka wongororo pamusoro forum uye kuvanhu kana achidanidzira nezvengozi chinonwiwa, vanhu vachagara rikatenge!

The husingaperi aikwikwidza

16 June 1903 Company PepsiCo, iyo gare gare akava-refu mukwikwidzi pefiyumu Coca-cola rakanyoreswa.

The First World War, kana pane nemigumisiro yayo, muchinangwa 1921 pedyo utsinye chinosekesa. Products ose zuva vakauya zvishoma uye zvishoma kwemari. Somugumisiro, kambani akapinda kusauka uye muna 1928 anotanga kuva hurumende. Asi pashure penguva yakati nayo outbids Charlie dumbu.

Munguva Kukuru Kwoupfumi 30s akatanga kurwisa zvizivikanwe "Coca-cola". Price 6-magiramu bhodhoro aiva 5 masendi, PepsiCo yokutengesa nzira kwaisanganisira yokuti vakatanga kutengesa mabhodhoro 12-magiramu nokuda chete mutengo. Kubudirira kutama yave kuzivikanwa pachine. The kambani "Coca-cola" akanga ari ake akasiya mabhiriyoni 1 chete 6-magiramu bhodhoro, uye ndicho chiduku duku, uye michina kuti kutengesa zvinodhaka izvi, tora chete mari mumasangano 5 masendi. A Coca-cola Company vaisakwanisa yakasiyana ukoshi. Nokudaro, ikawanda kukurumbira pakati mukwikwidzi. Raiva kukunda pamusoro ane anokumhan'arira, nekuti panguva iyoyo, PepsiCo akakwanisa kutengesa anopfuura mabhiriyoni 5 hombodo dzemvura "Pepsi".

Asi kupfuura zvose akamurova noruoko kushambadza danidziro 1970 pasi rokuti "Best muunganidzwa akasarudzwa tinongoita." Imwe neimwe yeboka vakaedza "cola" uye "Pepsi", uye ipapo sarudza yaanofarira zvinobata. With mamakisi 3: 2 takunda muchiso PepsiCo. Pashure paizvozvo, vanhu vakawanda vakawedzera kunyange zvakawanda.

Kunyange kuzivisa "Coca-cola" akasagona kuungana kwavo terevhizheni zvokushambadza zhinji saka vatambi, vatambi uye vaimbi sezvakaita boka PepsiCo. Munguva zvokushambadza Starring vakakurumbira vakadai Lionel Messi, Pink, Ayshvariya Ray, Fergie, Beyonce nevamwe vazhinji. Zvinobatsira "Pepsi" iri nguva yavo pave Khrushchev pachake. Around nyika, ndokuwarira mufananidzo kwake kunobata kushanya kuUnited States, uko ari kunwa ichi ikapenya chinwiwa. kushambadza zvakanaka muna USSR haana, uye ipapo yakawanda vanhu vakamhanyira kutarisa echiShinto ari zvawo.

Asi kupfuura zvose starred vari zvokushambadza vaimbi uye musicians. Mumwe wavo aiva Mambo Pop Maykl Dzhekson.

carbonated hondo

Inwa "Pepsi-cola" akazviratidza muna 1890, zvichitevera "Coca-cola". Uye pashure pemakore akawanda kudaro kukwikwidzana kuti mavanga izvi hazvirevi kuguma, asi nekusiyana, ari kuwana kuwedzera nokukurumidza. Yepamusoro vakawanda "Pepsi" akauya 30-40s, kana kambani akasika kushambadza, kuongorora African America.

Papera makore, kambani akaenda kusauka, uye musiki chinonwiwa "Pepsi-cola" Caleb Bredema dare kumanikidzwa kuudza aiitwa, izvo kwemakore akawanda kudaro akaramba ari pedyo pedyo kurindwa muchivande.

Kana Kuronga "Coca-cola" ichiri chete, asi "Pepsi-cola" kuzvishandura kazhinji. Haasi munhu wose ari kukuchidzira kuti carbonated zvinodhaka kutaura pane "cola" rakasiyana "Pepsi." The shuga kugutsikana mune zvose zvigadzirwa ndiyo 11%, asi vamwe chikonzero, "Pepsi" vakakunda vakawanda macheki? Chokwadi chokuti "Pepsi-cola" hapana kwemafuta uye mapurotini. Asi izvi hazvirevi kuti zviri zvikuru "cola". Uye usati kutenga chero izvi carbonated zvinwiwa, yeuka kuti ndiyo uwandu shuga (11%) rakava kutanga zvakanaka kukura chirwere cheshuga uye kukwana, uye zvishoma nezvishoma anoparadza zino enamel.

Kana iwe tsvaka mhinduro mubvunzo pane "cola" rakasiyana "Pepsi" munzvimbo yezvematongetwo, tinogona kutaura izvi: wokutanga rutsigiro Republicans, uye wechipiri - iri Democrats. Uye chete mu "Pepsi" Mutemo akakwanisa kuhwina, sezvo kambani akatsigira Barack Obama. Asi zvikuru nevanhu saka kure ndowenyika kambani "Coca-cola". Zvinofanira kucherechedzwa kuti makambani ose vari kushingaira kutsigira dzidzo uye kupa negore kukoreji vadzidzi pamusoro dzorubatsiro 3,000.

Musiyano

Munhuwo nevatengi haazombofi kunzwisisa kupfuura "cola" rakasiyana "Pepsi." Nhasi vane zvakafanana kunhuwa uye kuravira. Nyanzvi dzinodavira kuti kana ukaisa girazi chinonwiwa uye mumwe, ipapo, kuidza, musingadi kuona musiyano pamberi penyu. Uye kana vachava inotora iwe sarudza "Coke". Mutengi anosarudza imwe chigadzirwa kuburikidza nezvinoitwa okushambadza, uye inotora ichi boka yakasimba chaizvo zvazvinoita pane pfungwa dzedu.

Mumakore yehondo mbiri dzakakurumbira pezvitsiga mubvunzo: "Chii" cola "rakasiyana" Pepsi - uye kugona kuwana mhinduro yakananga "?". Kurwira ukuru kwakaitwa chete musiyano iri Marketing uye kushambadza inofamba, asi Zvinoumba zvinwiwa zvakaramba zvakafanana uye zvakafanana chakavanzika. Uye nzira itsva akasika kusimudzira Pepsi uye Coca-cola makambani yaisanganisira mu hwaro zhinji okushambadza kumusika mabhuku.

Sei kuti zvikuru uye okusafarira vakaita kuruzhinji kana kunyanyisa kudyiwa inonaka, asi zvinokuvadza carbonated zvinodhaka zviri pezvitsiga maviri, izvo kuti inopfuura hafu remakore, vanovenga mumwe, vanhu munyika yose gore roga roga uchavaparadza akawanda.

Aigona kufa Makore akawanda apfuura muurombo Mr Pemberton fungidzira kuti dzimwe nguva gare gare yakasimbiswa zvinangwa somushonga chinwiwa anova dzakakurumbira, uye kuti United States of America, uko vakanyorwa muchiso chake zvikamu pamazita nyika zvinonyanya zvaparadzwa zvinobata, iyo pave yakakurumbira Coca-cola kambani?